Monday, November 5, 2007

You Can't Fool Me

The ad I am looking at from an overview looks like the scene of an Emergency Room. There is a blue tone to it with four people in the picture. Three of the people seem to be doctors, all suited up, working on the one person, who only has their feet showing. This mystery person is lying on a table with a white sheet over him. Closer to us, there is a screen with obviously this persons blood pressure on it we assume. The up and down vital lines make the classic "M" used by McDonald's. At the bottom of the screen, it says, "BIG MAC ATTACK!" The ad is referencing McDonald's, and basically how bad it is for you and that this man ate a Big Mac and had a heart attack. In short, your arteries clog and McDonald's is a heart attack waiting to happen. If successful means showing people that McDonald's is bad for you, then it succeeds beyond any standards of doing that. It's also successful in that it truly looks like a real ad until you see the "M." It grabbed my attention and actually made me chuckle a little because it's all true. I know McDonald's is bad for me and even though I don't get Big Mac's, I still love their chicken mcnuggets! YUM.

Here's a spoof ad I found myself, from Hit Jokes

http://www.hitjokes.com/html/A-Little-McDonalds-in-Everyone.html




-Britt

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